Brand Manager – Fitness

Job Description

The Brand Manager is integral to the success of CMG. Working between the Sales and Marketing teams he/she strives to effectively plan, organize and implement campaigns and promotions that appeal to target audience, generating leads and creating opportunities for sales. Abiding to a high-performance culture and focusing on great execution towards clear revenue generation, he/she contributes to the company’s top and bottom line by:

– Developing, recommending and leading the execution of local, digital and media plans and managing the effective deployment of the marketing budget;
– Creating plans to meet targets, execute and measure performance. Setting up and championing project management tools to measure progress on a daily and weekly basis;
– Leading cross-functional teams throughout the process of prioritization, execution and progress monitoring of the marketing plans created;
– Reporting on campaign performance, marketing and impact on sales. Executing on optimization decisions regarding budget allocation, channels, message and audience targeting;
– Implementing systems and procedures leading to smooth cooperation between Marketing, Sales and Fitness Services teams. .

Benefits

Job Requirements

1. University Degree strongly preferred, ideally in a relevant degree such as marketing, advertising, communications, business, entrepreneurship or similar.
2.  Minimum of 5+ years’ experience in a directly relevant role, with demonstrated success shown
3.  Strong commercial sense, with proven ability to achieve outcomes that marry brand identity with results.
4.  Hands on experience of dealing with multiple stakeholders.
5.  Good communication and reporting skills.
6.  Results driven character. Process focused with a tireless focus on output quality.

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